Home » Services » Internet Marketing » Pay Per Click Services

Pay Per Click Services

Pay Per Click Services

Pay per click management is not only about identifying and investing into a few catchy keywords and then watch the conversions roll in. It is a great way to achieve quick internet marketing results, but cannot be done randomly. These campaigns have to be thoroughly planned; they have to be monitored diligently and have to be flexible enough to allow quick adaptions to changing conditions.

At Gurgaon IT Hub, we know that this is possible not by software/s alone, but it needs the insight and agility as can be provided by only qualified professionals. Our trained and committed pay per click services experts based in India, aspire to manage your paid internet marketing campaign in a manner that you know exactly how and why your money, each penny of it is spent and exactly what’s your return on investment (ROI)

In our SEM service offerings some of the tools we use to manage your campaigns are:

  • Google AdWords,
  • Yahoo! Search Marketing
  • Microsoft AdCenter

At GITH, we have an in-depth methodology to develop your campaign. We:

  • Understand your company and product
  • Research and analyze your market
  • Identify how Pay per click (PPC) marketing services can be used to give you best results.
  • Goal – integration with other data that we constantly monitor.
  • A-B testing on proxy sites to determine the most effective keywords, generate maximum traffic and to create conversions
  • Regular analysis of cost per click, cost per lead, and cost per conversion rates
  • Ongoing monitoring of click-through rate (CTR) and bounce rate, to determine the effectiveness of keywords.
  • Ongoing keyword research and regular updating as and when necessary.
  • Research of geographic demographic and targeting.
  • If required, we also plan and oversee remarketing, social media marketing and banner adverts.